Why become a Life Coach?

This is lesson 2 from our 12 Step on-ramp, Free Life Coaching online video course.


Why become a life coach – what’s your reason? 

#1. Power Formula

#2. Why Life Coach?

#3. How to Life Coach Goals?

#4. Avoid these life coach mistakes.

#5. Can you Life Coach?

#6. How to Life Coach in 20 minutes or less.

#7. How to use Life Coaching Wheels?

#8. 3 Magic Success Numbers for life coaches.

#9. The Disney Strategy coaching process.

#10. Real vs Fake life coaching.

#11. ICF Credential Guide.

#12. Free Enneagram e-book.


There are many good reasons to become a coach, and your reason is what matters the most.

Ask yourself the question “Why is this important to me?” and then watch the tutorial video and find out why others follow this life-changing path.

Here are some of the reasons I’ve heard from my Life Coach students, what are your reasons?


  • “I’m already the go-to person when others need guidance and support, so I want to learn how to ‘help’ rather than ‘harm’,”
  • “I want a meaningful career, doing what I love.”
  • “I want to help people to help themselves, rather than carry them.”
  • “I love empowering others, so I want to now earn money doing making a difference.”
  • “This is my calling, I feel it is my life purpose to coach.”
  • “I’m interested in psychology and what makes us tick, and learning to life coach was a natural next step for me.”
watch this video

More of what our coaches and coach students said when asked: “Why become a Life Coach?

“I believe that each one of us has within them the strength to meet the challenges, the will and the power to achieve their goals and be whoever they want to be. I want to be a coach to help people dig deep within, to find the inner qualities that are such special parts of who they are; also to help people find their own solutions to their problems.”

Sibongile Ngqangweni went on to qualify as an ILS Coach in 8 months

“I have always wanted to be a force for change in this country, and I believe empowering others is vital in achieving that.”

Kim Forbes went on to qualify as an ILS Master Coach in 1 year, she coaches at her place of work Chartered Wealth Solutions

“To make a difference in the lives of others.””

Riaan Stoltz

“I want to be a coach because I have been on a spiritual and self-development journey for many years and I would like to share that with others.”

Phil Keye went on to qualify as a top ILS Master Coach and build a successful Youth Coaching Bussiness

“The ILS coaching journey changed my life and it empowered me in so many ways; it allowed me to make better choices and to live a life of authenticity. I want to be an instrument to do the same for others.”

Porsche Koenze went on to be a learning and development consultant

What’s my “why”?

My first coaching business was built in the darkest time of my life, my baby daughter was critically ill and the family business was collapsing. Tough times can push us to ask questions and find a truer path—that’s what happened to me. I committed to building a business that I loved, that was true to my apple tree (true self) and meaningful to others. Honestly, I had no idea if it would work, I was frightened out of my mind, but I was desperate enough to give it a go!

At first, I made so many mistakes, but eventually I worked out how to do what I love and be successful. This has meant, that I’ve been able to give my daughters top educations, I’ve travelled and have a very comfortable life. My daughters are now grown and in the world—I’m eternally grateful to have had the freedom to watch them grow, and now I’m putting even more into my 3 thriving businesses.

It all started those years ago with coaching myself, by asking myself 1 question. Never underestimate the power of the right question asked in the right way. That’s why I teach people to ask life-changing enlightening questions and to be InnerLifeSkills Coaches.

Creator of InnerLifeSkills



COLLEEN JOY official logo

Like, Ask Questions and comment here…